1:1 Website Strategy Session

Let’s live audit your website to assess your performance, create a keyword list, optimize your metadata in real time, and build a roadmap to improve website conversions.

Website coaching session

Did you know that an SEO-optimized website can drive 1,000%+ more traffic than organic social media (BrightEdge)? If you’re website is existing but not intentionally bringing in organic traffic and increasing your revenue, it’s time to build a strategy.

The two-hour Website Strategy Session is a one-on-one website session dedicated to taking action and working toward optimizing your website for organic growth. I’ll coach you through the key elements missing from your site or that need to be included in your new one. We can also map out any new page additions that will increase your overall website traffic (hello, FAQs and product pages).

What we typically accomplish:

  • Walk through each main page of your site and discuss how to optimize to increase traffic and conversions

  • Create a keyword list for your website content, blog content, and social media

  • Look at your metadata and optimize it on the spot

  • Review your website performance

  • Connect your Google Analytics

  • Answer your SEO, website, and overall marketing questions

  • Plus, you’ll get the recording and our notes to continue the website optimizations and implement them!

Lindsay Maynard, founder of The Happy Marketing Co.

Meet Lindsay, SEO expert + marketing coach

Lindsay is an award-winning, strategic marketing leader with 15+ years of experience in content development, SEO, and marketing operations. She's worked in beauty & fashion, health & wellness, higher education, mental healthcare, and for digital agencies.

Lindsay is data driven, meaning her recommendations and optimizations are intentionally based on past performance, market trends, and audience insights.

A few of my favorite things...

✓ My two doodles, Nelly + Izzy

✓ Hiking in the mountains >> then cocktails on a patio

✓ Trying new things — like starting my podcast (!)

✓ Concerts at Red Rocks Amphitheater

 FAQs — Website & SEO Strategy Session

  • Each website strategy session can be customized, depending on your goals and questions. This is typically what we work through together:

    1. Walk through each main page of your site and discuss how to optimize to increase traffic and conversions

    2. Look at your metadata and optimize it on the spot

    3. Review your website performance

    4. Connect your Google Analytics

    5. Answer your SEO, website, and overall marketing questions

    6. Google Analytics setup (for better performance review)

    7. Plus, you’ll get the recording and our notes to continue the website optimizations and implement them!

  • A website can be an incredibly powerful marketing tool once your website and its content are optimized for SEO. If you aren’t sure what your website needs to improve its organic traffic and conversions, this strategy session is a great first start.

    This is also for you if:

    • You aren’t ready for the full website and SEO audit

    • You have a lot of questions about your existing website

    • You want to strategize a new website

    • You want to create a blog and need strategies and topic ideas

    • You’ve had some SEO work done, but it’s been a while and you want a refresh

  • There are many ways we can improve a website for SEO, traffic, and conversions — but we cannot guarantee results due to Google and other search engines having an algorithm of their own.

    Plus, every business has their own competition, content, metadata, etc.

    So no, results are not guaranteed. However, we do our best to give you answers about your website, provide recommendations, and help you make optimizations during the 90 minutes.

  • The Website & SEO Strategy Session is a great first start on your SEO journey, or it can be a great follow-up after design and SEO work is completed.

    These two service are not the same, though. The Website & SEO Audit takes about 1-2 weeks, thorough keyword research, and our expertise analyzing the website.

    The Website & SEO Strategy Session is a one-time, 90-minute call — no work outside of these 90 minutes is conducted.

    So, no — this service does not replace the Website & SEO Audit service.

  • For some clients, we will recommend the Website & SEO Audit following this Website & SEO Strategy Session, as some websites need more work than others.

    If we do recommend this and you want to move forward, you will get 20% off the Audit — as long as it’s booked within 14 days following the completion of the Strategy Session.

  • The two-hour Website Strategy Session is $850.

    We jump right in with an agenda based on your goals, edit pages and metadata on the spot, and go through what your website needs for true growth. We accomplish a lot in these two hours!

  • No, The Happy Marketing Co. does not offer refunds on any of our products and services.

    The Website Strategy Session is a two-hour website and business coaching session, so there is no refunds available since you are paying for our two hours of time.

Testimonials

  • "It was important to choose someone with a lot of experience and results getting our site in the top pages of Google. I've had several websites ... and working with Lindsay was easy as she really knows what she's doing... I highly recommend working with The Happy Marketing Co."

    Kristine Munro, ILLUME Collective

  • "Lindsay at The Happy Marketing Co. gave my website the attention it needed. I am forever grateful to Lindsay for bringing my vision to life. With her rebuilding my site I feel it has added value to my business as well as a confidence boost within myself and that is hard to find."

    Kass Gomez, Inspired Warrior Project

  • "Working with Lindsay at The Happy Marketing was one of the smoothest experiences I've ever had. Lindsay sticks to deadlines and is committed to helping you find answers to all your questions; whether she has then or has to search for it. She is well organized and a great communicator."

    Salwa Owens, Designer + Dance Alchemist